Commercial – Philux Photo – Calgary Product Photography

Vitamin C Serum

This Vitamin C Serum was photographed with a focus on precision, texture, and brand positioning within the competitive beauty market. Controlled studio lighting was used to accurately render glass clarity, liquid tone, and label detail, while carefully managed reflections preserve a clean, premium aesthetic. Product styling and composition were designed to highlight the serum’s purity and efficacy, aligning with consumer expectations for skincare transparency and trust. High-resolution capture and color-accurate workflow ensure the imagery performs consistently across e-commerce, social media, and print applications, where visual credibility directly influences purchasing decisions.

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January 15, 2026

Samosas and More – Food Photography

For Nooren Samosa, a beloved Calgary-grown family business known for its handcrafted, flavour-rich samosas made with fresh ingredients and a unique spice blend, we had the opportunity to capture the essence of their product in a way that makes viewers almost taste it through the screen. Great food photography combines visual storytelling with technical precision.

For this shoot, our focus was on showcasing texture, colour, and authenticity—highlighting the crispy, golden exterior of each samosa and the fresh fillings within. Achieving this required careful attention to lighting, composition, and styling to bring out the natural appeal of the food. Using diffused natural light and controlled artificial lighting, we balanced highlights and shadows to create depth and dimension, while ensuring accurate colour rendition that reflects the true quality of the product.

From selecting the right angles to deploying appropriate camera settings (such as a wide aperture for selective focus and a tripod for sharp, consistent framing), every technical choice contributed to images that are both appetizing and brand-aligned. Our approach also included thoughtful backdrop and prop selection, ensuring that the samosas remained the hero of each frame. The result is a portfolio of images that not only enhances Nooren Samosa’s online presence but also helps elevate customer engagement by visually communicating the care and craft behind every bite.

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August 18, 2025

Pharmacy Rx Product Photography

Pharmacy Product Photography

Lifestyle photography aims to capture candid and authentic moments of people’s everyday lives, engaging in activities, displaying genuine emotions in familiar environments such as homes, parks, or streets, rather than in a studio setting.

We are looking for authenticity, we try to avoid posed looks. The aim is to tell a story by documenting real-life situations and interactions. Lifestyle is a highly personalized and tailored to the client and the product being photographed. The setting is a familiar environment, such as homes or outdoor locations, which should help the potential client visualize better the product. Marketing materials are better with a a model even if it is just a hand model.

Overall, lifestyle photography offers a refreshing and genuine approach to capturing moments and preserving memories, making it a popular choice for individuals, families, and brands seeking a more authentic representation of their lives or products.

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August 8, 2020

D’Orient Spa

D’Orient Spa – Commercial Photography

As an owner, you are proud of your business you built and you want others to see it as if through your own eyes. Entrust this job to a professional photographer. While many phones can take great photos, the expertise a photographer brings cannot be replaced. There’s angles to be considered, there’s light and composition, there’s talent and also post processing that only an experienced photographer can bring.

Contact us an we will set you up with a commercial space photo session fast with a fast turnaround. Not only great photos for your website but also food for your hungry social media followers.

There’s more projects below for you to discover and get inspired.

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February 14, 2020

Rudsak Retail Location

Rudsak Retail

This set of photos is designed to capture, elegantly so, the neat appearance of Rudsak’s retail location in Calgary. It was a very similar approach to the techniques used in real estate photography, but Rudsak is not for sale.

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June 18, 2019

Well Guard

Oil Spill Containment Equipment

This is a cost-effective, easy-to-implement solution to eliminate cleanup costs, avoid regulatory fines with no hazards to the environment or community with the added benefit of leaner team and less site downtime.

For the photography perspective, hardly ever a project goes by without learning something new. While Alberta is the heart of the oil and gas industry in Canada it doesn’t mean I know much about it. So here it is, a chance to learn something new. Can anyone guess what I used to fake the polished rod ? Product photography is a lot of DIY, compromise, tricks, adapting, flexibility and a lot of creativity.

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May 19, 2019

Veterinary Clinic – Commercial

Veterinary Clinic

Here’s a case study on what you should expect from commercial photography. But always, you should expect more.

Premises

Showing off your space is must be one of the first steps in marketing. Make your space visible and when clients will drop by, not only they find it easily they are already comfortable with the space. Give your visitors a preview of your facilities, waiting area, dinning area, showroom, stage, give them a lasting impression with an image rather than a listing.

Patrons

Show your clients having fun, pets or people. Give your perspective patrons a chance to feel the the vibe of the place. It’s always good to see a bustling place, unless you are a spa retreat. There’s always exceptions. The right photographer will plan and achieve the feeling that you are looking for. In a world in which the attention span is decreasing rapidly, you want the picture to do the talking for you. Have a plan for what you want to illustrate with the photos you want to publish.

At Work

The most natural photographs are probably going to be the ones with you doing what you do best, your business. You may be a veterinary doctor, chiropractor, plumber, real estate agent, dietician, makeup artist, hair stylist – showcase your work while at it!

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December 25, 2016

Personal Trainer

Philux Photo on Location – Personal Trainer

We provide commercial photography to all types of businesses, all kinds of practices. If you represent a small business make sure you shine on Instagram, Google My Business, Facebook or any other social network and last but not least, your personal website.
Philux Photo is fully mobile and will provide our services for affordable rates.
We will provide our consulting expertise, on each and every project.

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